Cliffs of Moher Doubles Visitor Numbers
The marketing effort by The Cliffs of Moher Visitor Experience is a shining example to other tourist organisations throughout the country.
Visitor numbers have doubled in the past six years to reach 1.4 million last year and the numbers are growing year on year.
The US is the largest market and the German market is the one which has been growing steadily over the past few years.
This interview of Director, Katherine Webster by Irish Tourist Industry (ITIC) gives a great insight into developments at The Cliffs of Moher, the job of running such a big centre and plans for the future:
